Mainstream & Independent Companies Logo's

Mainstream

Mainstream companies are companies like Lions Gate as shown on the left. The backgrounds tend to be quite powerful, for example as you can see on the left the lion is portrayed to look powerful. The logos stereotypically have rather professional logos and are often animated. For Lions Gate have an animated it to make the lion roar and have an added sound effect on top of them to make it look professional and of good standard.

 

· The type of films they make tend to be very successful films and will be well known worldwide.

 

·   They film in locations that you would recognise which makes the audience feel more involved.

 

·  The type of actors are well known which as a result attract to a larger audience often referred to as a mass audience.

 

Independent films

The other film institution is Independent. Independent film companies often have logos which are consist of a simple design. Moreover, independent films do not often use any type of animation or sound over the top of their logo. This gives the logo a more simplistic look.

 

·   Logos tend to be smaller, like the one below.

·   Independent is a lot less due to not being given a lot of money in comparison to mainstream institutions.

·   Independent film companies often target niche audiences whereas mainstream institutions tend to target mass audiences.

 

 

 

 

This will help me to desgin my own logo as this gives me an understanding of what the large well known companies logos are like therefore this can help me to develop and desgin one that will look professional.